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Personal Branding

Build your reputation and stand out

Personal Branding Agent Marketing Services

Strengthen Your Online Audience & Reach

In this day and age, it seems like everyone is a social media influencer. Because of this, it can be challenging to stay in front of your ideal clients, even if you are a long established agent. We have the marketing tools you need to not only promote your property, but yourself. By working on your own personal brand, and presenting yourself in the best light, you will have the tools to stand out in a crowded marketplace.

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About Our Personal Branding Services

Your past clients know that you are more than just someone who shows properties. They recognize you for your strengths, be it in negotiation, dedicated care and attention, or tenacity to close a deal on time, every time. They may even refer you to friends and family.

But what about potential clients who don’t know you? How will they evaluate you as compared to other agents they already know? Sure, they may go to your website and decide that you are someone they could potentially do business with. They may be drawn to one or two of your listings. But how do you go that extra mile to earn their trust?

The answer is our Personal Branding services. Well established REALTORS®
and agents know that when you sell a property, it is because you have become a strategic partner in the decision making process. You have communicated that you have your buyers’ best interests in mind, and that you are looking out for them. You are able to leverage the strong reputation you have worked hard to earn from past clients who are highly satisfied. This is what our Personal Branding services help to accomplish.

Your San Diego Real Estate Personal Branding Video:

The core of our Personal Branding services is a video that is all about you. Before any specific property takes primary focus, you become the center of attention. This video provides you with the opportunity to tell potential clients all about yourself, in a relaxed and comfortable setting. For example, you are able to share your background and areas of specific focus, such as luxury or mid-range properties. You can also explain a bit about your philosophy and the benefits you have brought to clients, based on past experience.

This is a chance to show your personality, so that when clients meet you in person, they will already be familiar with you. In fact, you’ll find that this video quickly becomes your calling card when talking with new or prospective clients. It is a great way to cut through the introduction stage by making a genuine connection, and to get down to business.

Using Your Personal Branding Video

Rest assured that you will have full ownership of your own Personal Branding video. For example, you’ll be able to watch it through and share with friends and colleagues, to ensure that you like how you are presented. Once you have the final deliverable, the video is yours to use however you would like. You can put it on your website, upload it to YouTube, social media and link to it in your email marketing. There are no limitations.

Other Personal Branding Services

In addition to video, we offer a limited selection of personal branding services to longtime and high volume clients, including brand identity and image consulting. Please contact us for details.

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