The listing images on your website can be taken from subpar to incredible by hiring a professional real estate photographer! But just going into Google and typing in real estate photography services near me won’t get you the best one! The pictures on your site are perhaps the most significant component of your whole online marketing strategy. Think about it this way: if you land on a page full of just text, would you be interested in reading it? Probably not! Adding pictures breaks up long stretches of copy.
If you have professional images for your visitors to view, they will be more likely to stay on your website. When you remove pictures from a page, it will still feel like there is less text than when you include pictures. You will be able to read your content clearly.
So what do you need to look for after you’ve typed in real estate photography services near me?
The High-End Equipment
The pics taken with smartphones have improved, but they still lack the quality of real estate photos taken with DSLRs. When you hire professionals, they will not show up with their iPhones. Usually, they have high-quality cameras and lenses with them. This is an excellent setup for capturing professional real estate images!
The High Res Image Quality
Higher-quality images result from superior equipment. Think about it like this, DSLR cameras at the entry-level come with at least 24 megapixels. Even though your smartphone has the ability to capture an image at 72dpi (resolution needed for web), the settings are super limited. Professional real estate photographers know how their cameras work. They can determine how to set their camera’s settings based on the setting they are photographing in to capture almost perfect pictures. A picture was taken on an iPhone, for example will often look gritty rather than eye-pleasing.
When it comes to business… word of mouth is still king. And nothing works better than reviews. And reviews come from being consistent. The same thing applies to your real estate brand: consistent real estate photos with a professional appearance wins every time. Knowing you will get astonishing results isn’t the only aspect of dependability. The uniformity of your brand’s look is also something to think through when choosing a real estate photographer. Your logo, colors, and backgrounds should be consistent.