Call for a quote or if you have any questions: 858.703.6128

How to Craft a Positive Reputation As a Real Estate Agent
January 08, 2020

The real estate industry can be very complex and competitive. Therefore, it is no surprise why so many homeowners and buyers tend to want to vet their agents as much as possible. Having little to no reputation can be a very serious issue when attempting to find clients. People want to know that not only are you knowledgeable about the market but that you are also an honest person. Here are some of the best ways to create a positive reputation as a real estate agent.

Ask for Reviews

Asking for reviews is one of the best ways to showcase your past success stories. Some agents, however, may find it awkward or rude to ask for reviews. The fact is that most clients will be happy to provide you with positive words as long as you don’t share invasive details. According to Groove HQ, reviews can be incredibly beneficial to your business. They demonstrate to potential clients who are browsing your website or social media page that you have experience, and other people have trusted their investment in your hands.

Be Ethical and Honest To Earn Your Reputation As A Real Estate Agent

The job of a real estate agent is to provide their clients with the best possible results. This means guiding them towards the best available choice even if it means a slightly smaller commission for you. There have been cases where real estate agents will do the exact opposite and lead clients towards homes that would provide the best commission but may not be the best for the people looking to buy a home. Some agents will also go as far as conducting themselves in an illegal manner, such as not disclosing certain information. According to Lead Agent, you should share any information you have about a property you are listing with potential buyers.

Be Reachable

A great way to build a positive reputation is to simply be there for your clients whenever they need help or have a concern. Yes, you have a life as well and should set limits. However, these limits should also be reasonable, such as being available from 6 a.m. to 6 p.m. A great way to help your reputation is to be an easy person to reach.

Crafting a positive reputation, as well as a successful career at the same time, can be a difficult challenge. However, with the right strategy and by being proactive, you can accomplish this goal. Adhere to the tips above to begin laying the foundation for a strong and positive reputation for years to come.